Face-to-face first
ACE launched around a simple advantage: live conversation can adapt in the moment in ways a fixed media placement cannot.
Studio04
BORN ON THE SIDEWALK.
ACE New York is a modern relaunch of a Manhattan experiential agency founded in 2018 around face-to-face advertising, live storytelling, and customer acquisition.
Manhattan / Field archiveLaunch record / 2018
“When brands and customers meet, we ACE storytelling.”
Contemporary press materials described ACE as a Manhattan firm enhancing brand and user interaction through experiential, face-to-face advertising. Those materials named Alyssa Cammarata as the original founder and Managing Director. She is not represented here as current leadership.
What remains
Story becomes action
The work is not spectacle for its own sake. Every encounter is designed to move from attention to understanding, trial, and a clear next step.
Built for the block
Local context changes the invitation, staffing, route, and rhythm. The system can scale, but the street-level details stay specific.
Current chapter
Meet the relaunch team